Topic: Financial Services

What The Insurance Industry And Others Can Learn From Ghostbusters

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Disclaimer: do not read this unless you can accept ideas as mental yoga, and not as suggestions, recommendations or opinions.


What Business Are Insurance Companies REALLY In?

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Marketing Myopia occurs when company leaders define their mission too narrowly, resulting in business nearsightedness or shortsightedness.


Living On Fumes: Who Is Favoring The Privilege Of Debt Over Equity?

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Depending on who you ask, you will get different answers about which consumers’ behavior drove the credit crisis.


Insurance Industry Missing A Key Segment: Single Women

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The 2010 census will tell us that a staggering number of households do not have children living in them. And a large number of these households are comprised of single people—many of them women. Does this mean the American family is in decline?