The insurance industry is ripe for reinvention. Flirting with the Uninterested is our contribution to help leaders like you begin innovating in a “sold, not bought” category.
Do you suspect that there is some brilliant, forward-thinking entrepreneur in a garage somewhere about to reinvent the game? Do you find it hard to make your case for leading change, while everyone else is still talking the same way, doing the same things, and getting the same results? Read More
May 17, 2010
When insight, or a deep understanding of the public need aligns with an idea to fill that need and effective communication to let the people know, brilliant innovation is born. Perhaps the contingency plans that are already being done by the banks are insufficient for regulators (an idea breakdown) or perhaps they were poorly communicated (a communication breakdown).
May 11, 2010
I left the Front End of Innovation Conference in Boston this week inspired. Bert Jacobs, Founder ofLife Is Good, has made his entire life and a 100+ million dollar business about optimism.
May 6, 2010
The value is significant. One of the innovator’s greatest challenges is getting the naysayer to pipe down just long enough to get the idea funded and on its way. “Suspension” could be the answer.
May 4, 2010
In our research, we are finding that words used everyday in the finance and insurance industry are either not understood at all, or associated with something unrelated, particularly with millenials.