What The Insurance Industry And Others Can Learn From Ghostbusters

Disclaimer: do not read this unless you can accept ideas as mental yoga, and not as suggestions, recommendations or opinions.

What Business Are Insurance Companies REALLY In?

Marketing Myopia occurs when company leaders define their mission too narrowly, resulting in business nearsightedness or shortsightedness.

Living On Fumes: Who Is Favoring The Privilege Of Debt Over Equity?

Depending on who you ask, you will get different answers about which consumers’ behavior drove the credit crisis.

Insurance Industry Missing A Key Segment: Single Women

The 2010 census will tell us that a staggering number of households do not have children living in them. And a large number of these households are comprised of single people—many of them women. Does this mean the American family is in decline?